Klaviyo Landing Pages: Stop Sending Email Traffic To Your Store

Klaviyo landing pages are the most overlooked part of most email programs. Your Klaviyo email makes an offer, the shopper clicks, and they land on a generic collection page with twenty products, so they bounce. Top brands don't do that. They send email traffic to message-matched landing pages built for the exact offer in the email.

What's covered

  • Why product and collection pages quietly kill your email conversion rate
  • How HexClad drives subscribers to bundle landing pages for pans and knife sets
  • How Qure Skincare builds dedicated pages for each holiday offer
  • How AG1 sends subscribers back to a welcome kit offer page
  • The ChiliPad result: 41% higher AOV from a message-matched landing page versus sending the same traffic to their store

Brands featured: HexClad, Qure Skincare, AG1, and ChiliPad.

Get the free funnel swipe file with Figma maps of the full funnels here.

About the author
Jon Denney
Co-Founder, ConvertFlow
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Jonathan Denney leads product at ConvertFlow. After running a marketing agency with his brother Ethan Denney, Jonathan & Ethan co-founded ConvertFlow to help brands build funnels without code or waiting on developers. Since then, ConvertFlow's funnel builder has helped launch 200k+ funnels across brands such as Porsche, HausLabs by Lady Gaga, CampingWorld and more.