ChiliPad faced a familiar challenge: high-intent shoppers were reaching PDPs too early, without the education or confidence needed to buy premium bundles.
Instead of slashing prices, their marketing team took a smarter path: replacing “store-first” browsing with a guided ConvertFlow funnel designed to warm up, educate, and convert at higher average order values.
With a dedicated ConvertFlow landing page and a targeted exit-intent popup working together, ChiliPad built a funnel that:
Increased funnel AOV compared to their Shopify store baseline
Re-engaged thousands of abandoning shoppers
Drove one of their strongest seasonal revenue periods
Supported an 8-figure ConvertFlow-powered revenue ecosystem
And they did it without deeper discounting!
The results
Higher AOV through the funnel
Shoppers routed through ChiliPad'sConvertFlow funnel, especially those re-engaged by the exit popup, purchased with higher AOV than shoppers who navigated through the standard online store. This is the strongest indicator that guided funnels outperform PDP-first shopping paths.
Higher conversion rates across both funnel components
The landing page simplified bundle evaluation, while the exit popup rescued abandoning traffic and routed it back into the highest-value path. Together, they reduced friction and significantly increased conversions.
Strong seasonal revenue performance
The landing page + popup system helped generate one of their most successful holiday sales periods (without relying on steeper discounts).
Part of an 8-figure annual funnel ecosystem
These funnel components contributed meaningfully to ChiliPad's 8-figure revenue generated through ConvertFlow funnels across the year.
The strategy: Sell high-AOV bundles through a guided funnel
High-ticket products generally don’t convert well through PDPs alone. For optimal performance, they need narrative, clarity, and a focused path. ChiliPad's funnel was built around three principles:
Educate before you sell.
Guide shoppers toward the highest-value configuration.
Recover intent immediately when it begins to drop.
ConvertFlow’s platform powers this funnel, enabling ChiliPad's to iterate quickly, maintain complete control, and optimize during peak traffic.
Tactic #1: High-intent, conversion-engineered landing page (powered by ConvertFlow)
ChiliPad's team used ConvertFlow to develop a dedicated landing page designed to sell premium bundles by controlling:
Messaging
Value framing
Seasonal updates
Benefit hierarchy
Social proof
CTAs
Bundle pathways
The landing page became the central decision-making hub for holiday shoppers, turning cold and warm traffic into educated, high-AOV buyers (before they ever reached Shopify).
Tactic #2: Exit-intent popup to recover (and upgrade) high-value traffic
Holiday visitors often leave before fully understanding why ChiliPad's systems are well worth the investment.
Their ConvertFlow exit popup countered this by:
Reinforcing the same premium bundle
Using one clear CTA (no confusion, no leaks)
Matching the landing page’s design and messaging
Routing shoppers directly back into the strongest revenue path
Because it guided abandoners straight into the bundle path, the pop-up played a measurable role in the AOV lift.
How the funnel worked together
This wasn’t a single-asset win. It was a flywheel:
Traffic hits the ConvertFlow landing page → Clear value framing + guided bundle exploration.
Hesitant shoppers trigger the exit popup → The offer is reinforced at the exact moment intent drops.
Popup routes shoppers back into the landing page → Reduces decision fatigue & restores momentum.
Landing page completes the conversion → Higher AOV, fewer leaks, more revenue.
That’s the fundamental architecture behind ChiliPad's impressive AOV lift.
A Cyber Monday landing page is a dedicated web page designed to promote exclusive Cyber Monday deals, discounts, or limited-time offers. It’s optimized to attract shoppers searching for holiday sales and to convert them into customers quickly.
2. Why do I need a Cyber Monday landing page?
A targeted Cyber Monday landing page helps you:
Highlight your best deals in one place
Improve your visibility in search engines for seasonal queries
Increase conversions with focused messaging
Track performance and optimize ads more effectively
3. How do I optimize a Cyber Monday landing page for SEO?
Meta descriptions and titles with Cyber Monday keywords
Fresh content updated annually
4. When should I publish my Cyber Monday landing page?
Ideally, publish the page at least 4–6 weeks before Cyber Monday.
Google rewards pages with history and updates, so reusing and refreshing your Cyber Monday landing page each year can improve long-term SEO.
5. What should I include on an effective Cyber Monday landing page?
High-performing pages usually include:
Clear headline and value proposition
Countdown timers
Best-seller deals
Product bundles
Customer reviews
Seasonal visuals
Strong call-to-action buttons
6. How do I drive traffic to my Cyber Monday landing page?
Use a blend of:
SEO and keyword-rich content
Email marketing
Paid search ads
Social media promotions
Influencer partnerships
Retargeting ads
7. Can I reuse my Cyber Monday landing page each year?
Yes—and you should. Reusing the same URL with updated content helps build authority, keeps backlinks intact, and improves your SEO performance each year.
8. Should my Cyber Monday landing page include a countdown timer?
Absolutely. Countdown timers increase urgency and can boost conversions by reminding visitors the deals are time-sensitive.
9. What are the best keywords for a Cyber Monday landing page?
Common high-intent keywords include:
Cyber Monday deals
Cyber Monday sale
Best Cyber Monday offers
Cyber Monday landing page
Cyber Monday discounts
[Your product] Cyber Monday deals
10. How can I improve conversions on my Cyber Monday landing page?
Enhance conversion rate by:
Showing clear pricing and savings
Keeping design clutter-free
Adding trust badges
Offering free shipping or bonuses
Using persuasive CTAs like “Unlock Cyber Monday Savings”