What’s your website’s lead capture rate? The average email signup rate on B2B websites is just a modest 2%.
Chances are your website already converts 2% or more visitors into leads!
But before you celebrate, is 2% is really the bar we want to set for ourselves?
At ConvertFlow, we think your website can convert much higher. Like 2-4x higher.
To set context, if your B2B website gets less than 100k monthly visitors like most websites, the “good” lead capture benchmark we’ve seen so far at ConvertFlow is nearing 5%.
And if there’s less than 10k visitors per month, bump that to 6-10%+.
If your conversion rate is already averaging above those rates, you’re already killing it 😎
If not, no worries! Because here at ConvertFlow, we’ve curated the top 3 conversion tactics that we’ve seen succeed for B2B websites using ConvertFlow for their website popups, forms, landing pages etc.
In fact, these 3 tactics that stood out to us, have proven to help push hundreds of B2B ConvertFlow users beyond the average lead capture rates for websites in their traffic range.
.svg)
