Ethan Denney

5 Amazing Calls-to-Action Crafted in ConvertFlow For Lead Generation

We’re always amazed at how with the right tools, innovative marketers jump right in and create engaging, high-converting marketing campaigns that use creative and clever ways to deliver personalized and fun experiences for their audiences.

Here are 5 of our favorite calls-to-action in May (so far), crafted by expert marketers in our community using ConvertFlow.

1. CoolSculpting CTA by Create the Bridge

CTA TYPE: EXIT INTENT POPUP
WEBSITE:
http://www.createthebridge.com

What stands out:
Create the Bridge totally understands how to use their website like a marketing platform to engage their visitors on a personal level. As you can see, this beautiful call-to-action is delivered by Luis Trevino, their Co-Founder & CMO, and uses video to connect with their visitors and better communicate the value Create the Bridge can provide for their clients.

See our popup maker for more

2. Visitor Type Poll by Mindshare Summit

CTA TYPE: HOOK/SITE MESSAGE
WEBSITE:
http://mindsharesummit.com/

What stands out:
Karl from Mindshare Collaborative knows that the experience of their conference, Mindshare Summit, doesn’t start at the conference, it starts on the website for the conference. That’s why he welcomes every visitor who lands on their conference website, and quickly helps visitors get the best buying experience on their site by asking who they are, so that every future call-to-action and message they see, will be personalized for them.

See our website messages for more.

3. Labs Hook by Pixpro

CTA TYPE: HOOK/SITE MESSAGE
WEBSITE:
https://pixpro.net/

What stands out:
By looking at this beautiful call-to-action, you can tell that Sarah Watz, CEO of Pixpro Labs, cares just as much about Pixpro’s brand and her visitor’s experience, as she care’s about acquiring new customers. By using her company’s brand colors in their on-site marketing, she’s creating a consistent experience that builds trust with her visitors. This is a perfect example of using design congruence, a conversion-centered design principle.

See our website messages for more.

4. WP Elevation Prospectus by WP Elevation

CTA TYPE: EMBEDDED CTA
WEBSITE: https://www.wpelevation.com/ (now
https://www.agencymavericks.com/)

What stands out:
The WP Elevation team definitely understands how to create high-quality content and marketing that builds a strong relationship with their audience. That’s why at the bottom of their blog posts, you’ll find personal calls-to-action delivered from their team, that help their audience take the next step. In this expertly-crafted multi-step CTA, Troy Dean from WP Elevation, reduces friction in taking action, by guiding visitors to click a download button before being shown a form to collect their contact information.

5. Visionary Leader by LEAD Internship

CTA TYPE: EMBEDDED SECTION
WEBSITE: https://leadintern.com (now
https://leadventure.org/)

What stands out:
The LEAD Internship team have built a great brand and really know how to drive engagement with their audience, as well as know how to guide them to take action. After completing an embedded quiz on their site, that helps their audience define what kind of leaders they are, these visitors are driven to specific landing pages that use beautifully-designed embedded calls-to-action. These CTAs create a dynamic, multi-step lead capture experience for each visitor, without them ever having to reload the page.

Want your CTA to be featured next?

If you’ve created a great CTA with either a nice design, a high-conversion rate, or for an interesting use case, go ahead and share it with us. You, your CTA, and your company just might get featured on our blog, and shared with our subscribers!

And if it’s really cool, we may even send you a limited-edition ConvertFlow t-shirt!

About the author
Ethan Denney
Co-Founder & CEO, ConvertFlow
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Ethan is the Co-Founder & CEO of ConvertFlow.